The course offers the opportunity to understand and apply collective intelligence and ‘bottom-up’ information aggregation in an organization. The course explores how important stakeholders of an organization (both internal and external “global” crowds) can use platforms collectively to advance creativity, innovation, workflows and predictions of uncertainties. Collective intelligent tools are already emergent technologies that can help companies to stay agile in the 21st century.
In this course, you will learn to harness the tacit knowledge through employee predictions. This will help you as a decision-maker to build a foundation for more accurate information for your decision-making. Thus, you will be able to develop a more competitive organization as you receive accurate information in lead time for your decisions.
You will also learn to harness collective intelligence from internal and external crowds to accelerate the organization’s innovation rate and thereby build new innovative and competitive advantages.
You will learn to crowdsource tasks solutions from external crowds to expand the skill-base of the organization and strengthen agility while reducing costs in the supply chain and build competitiveness.
The course introduces managers to set up and run ongoing crowdsourcing activities with the purpose of aggregating collective intelligence in crowdsourcing platforms from important stakeholder groups such as employees, customers, suppliers, and external crowds.
The course builds decision makers’ ability to select, analyze and develop accelerating growth though collective intelligence by adopting:
- crowdsourcing for predictions
- crowdsourcing for innovation
- crowdsourcing for work
The course highlights the important role of users and crowds as an important source for competitive advantage. The course will include various open innovation and crowdsourcing strategies such as:
- search mechanisms
- motivational aspects
- platform assessment
- crowdsourcing methods
Background
The course starts with the premise of The Fourth Industrial Revolution which represents a fundamental change in the way we live, work and relate to one another. It is a new chapter in human development, enabled by extraordinary technology advances commensurate with those of the first, second and third industrial revolutions. These advances are merging the physical, digital and biological worlds in ways that create both huge promise and potential peril.
The speed, breadth and depth of this technological revolution are forcing us to rethink how organizations, municipalities, communities and countries create value. For decision makers, it raises a need for reviewing the logic and practice of current business management in the light of both globalization and the use of technology, but also in transitioning administrative management to smart management and use of artificial intelligence facilitated by collective intelligence. Further, the networking of companies and the widespread use of knowledge as an intangible asset such as intuition, sensing and predictions, creativity and insight will become cornerstones in rethinking and assessing the validity of existing management systems to respond to changes in the business environment and market volatility.